Additional activities can be easily implemented for the purpose of measuring job behaviors and business impact like questionnaires, focus groups, in-depth interviews and even job observation
The credibility of individual and business impact measures on ROI will be dependent upon isolating the effect the training had on any improvement in identified metrics. The ROI methodology provides methods to isolate the effects of training programs.
During this session, you will . . .
About the Presenter: Chris Kirchner, CRP
Director of Certification and Senior Consultant at the ROI Institute
Chris has 17 years’ experience in developing, executing and evaluating corporate marketing initiatives with an emphasis on experiential interactive and training/development programs. A Graduate of Queens University in Charlotte, NC –Chris has a BA in Marketing and Communications.
Chris’ career started in non-profit cause related marketing throughout the South East – working with a variety of key sponsors in the development of large fundraising events and campaigns. As a Regional Coordinator, Chris also was an integral team member in the development and management of field personnel. Chris was recruited by Momentum World Wide to manage experiential events at Lowe’s Home Improvement (a Fortune 100 Company) and educational point of sale customer program in over 1000 stores. Chris’ career led to an opportunity in a national B2B technology company managing all experiential customer, channel partner and employee programs – including domestic and international educational seminars, tradeshows, conferences and campaigns. Throughout his career – Chris has placed value and emphasis on measuring performance of programs. Leveraging and analyzing data has been a core competency and contributor to the identification of organizational and program best practices, process improvements and optimal program performance.
As a senior consultant with the ROI Institute, Chris helps clients and organizations improve and evaluate the performance of their programs. Chris is actively involved in providing the following services and support:
The ROI Institute provides education, research and consulting services to organizations evaluating the impact of their programs and initiatives. Using a systematic process for program design, capturing performance data and isolating the effects of each program – we help organizations improve business impact, program efficiencies and analyze program value along 6 key data categories – including ROI.
LinkedIn Network: www.linkedin.com/in/christopherkirchner/
The event will be in the Human & Technologies Building (HT), Room 103.
Click here for a map of the campus and parking.
Area of Focus and Expertise: Evaluating Learning Impact
Click the model to learn more about this Area of Expertise and the ATD Competency Model.
The HR Certification Institute has pre-approved this activity for 1.5 general recertification credits.
SPECIAL OFFER TO ATDSFL!
The ROI Institute is hosting the ROI Certification Workshop in Fort Lauderdale from October 12 - 16! Register an additional 30 days in advance, and receive another 10% savings!
ATDSFL participants will receive a 10% discount ($400 savings!). Use code ATDROI when registering. Click here to learn more about this workshop!
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